New brand identity for iPhone App development group focusing on the fun side of application development.

Redwire created a new brand identity for Digitalentity a company dedicated to the creation of game apps for iPhone. The logo is to be used across all media, including splash screens on the iPhone and therefore was designed for readability when displayed at 420 x 320px.
The Phoney character was developed to communicate the fun and accessible aspect of Digitalentity app development projects and can be represented in any colour depending on the application.
